Fun Fashion Cover Photos for Facebook

If you're savvy about marketing on social, your business probably has a Facebook account. You've picked the perfect profile pic, filled in all the missing information, and fifty-fifty written a pretty stellar bio about what your visitor does. So you're done, right?

Wrong. So incorrect.

1 of the most crucial elements of a business's Facebook page is the cover photograph. It's like the window display of your storefront – if it's boring or ugly, it won't generate interest.

Explore this compilation of our favorite social visuals, profiles, and advertising that are creative, inspiring, and beg to be shared in our ebook The Big Social Media Brand Profile Lookbook .

So what should y'all put in your social media storefront window? Hither are eight awesome ideas for creating the Facebook cover photo of your dreams, inspired by brands who already accept an outstanding visual presence. Ready to go started? Here nosotros go!

1. Marshal to the Right

Where is your contour picture? On the left side of your profile. So where should you put words, important images, or graphics when yous're designing a cover photo? On the right. It'due south a pretty straightforward concept, but y'all'd be surprised at how many people and businesses mess information technology up.

On the WB's page for the fictional Harry Potter, the picture is placed so that the focal bespeak is clearly visible. Aught of real involvement is obscured by the profile epitome, and the page is compositionally counterbalanced. Bonus tip: whenever you use an image of a face, the person should exist "looking" in the management of your content – in this instance, the cover photo.

ii. Meet the Big Motion picture

Your contour image will muffle a small section of your cover photo, but you can make that work for you lot – only expect for the large movie! Some of my favorite embrace photos are those that comprise the profile picture show as function of the larger paradigm. These innovative pics really stand up out.

You see what I mean? Carlsberg uses their profile picture to enhance their cover photo (and highlight their production, the beer itself).

This Captain Morgan cover photo/contour movie mash-up is and so seamless that, at starting time glance, you might actually call back that the bottle is on the page! Note that the profile picture works well independently of the encompass photo. When you encounter that icon popular upward in your newsfeed, there's no mistaking its source.

3. Exist Your Own Billboard

Facebook is about making connections and showing off your fun side, but information technology's also a place to constitute your brand. Recall of your cover photo as costless billboard space on one of the most popular social networks in the world – use it!

Sticking to the "Kickoff Here" theme used in their tv commercials, CarMax created this highly-seasoned, high-quality ad for their Facebook comprehend photo. Visually pleasing, this bright and cheery image likewise helps to reinforce CarMax'due south make.

In this cover photograph, Cvent got a trivial more explicit in advertising their services. Who needs an "About" section when you lot can put everything that needs to be said onto your cover photograph? Note that the image's background is very elementary, keeping the text-heavy image from appearing likewise crowded.

4. Employ a Call-to-Action

From my college advice classes, to marketing seminars, to meetings at piece of work – if I've learned the nifty importance of any one affair, it's your call-to-action, or CTA. Social media is a powerful tool when it comes to pb generation, and including a CTA in your cover photo encourages visitors to act. Whether yous want to gain likes, visits to your site, or entries in a contest you're hosting, a embrace photo CTA will assist.

Marketo is currently using their Facebook page to promote The Marketing Nation Summit, using a cover photo CTA. As in the case from Cvent, an understated background paradigm makes the CTA pop.

Wishpond uses their cover photo to overtly invite readers to have action, with a literal arrow pointing to the spot where viewers can enter their contest. This is a great example of how a cover photo can drive people to human activity.

5. Innovate Yourself

Are y'all proud of your team? Do you lot want to show off your staff? Do information technology with a cover photo!

In this older cover photo, The New York Times takes you into their office and shows you their whole staff. Information technology'south a great expect into the big, beautiful role of the people who write the news that you read.

Not quite as big equally The New York Times? Non a problem! This small marketing bureau uses their cover photo to prove potential clients that they won't be working with a big, "faceless" corporation.

half-dozen. Appeal to Emotions

While turning your cover photo into a CTA or a billboard can be peachy, an emotionally resonant embrace photo tin can be equally effective.

Facebook's own comprehend photo is a perfect instance of how images tin can tap into emotions. It also is completely on -brand. What is Facebook near? Connecting. What does this photograph convey? Connexion. This image gets downwards to the heart of social networking, and makes visitors experience positive about their brand.

This Toyota cover photo, which is nigh two years former, also tells a specific, emotionally resonant story with only a single paradigm. Visitors volition automatically associate Toyota with freedom, and with enjoying the ride of life – no words necessary. Plus, who doesn't love a happy dog?

seven. Stay True to Your Brand

There's nothing worse than a brand that changes mascots, slogans, or jingles every other day. People similar consistency and familiarity, and your Facebook comprehend photograph is a great place to reinforce your familiar bulletin.

Ben & Jerry'southward, for instance, has always been about the cows. Their Facebook comprehend photo doesn't stray from that fact.

Nike reinforced their make with this simple, straightforward comprehend photo. All that they need is their familiar Nike swoosh, and their iconic "Just Do It" slogan. They've said everything they need to say.

viii. Start a Chat

A hashtag is a powerful affair, my friends – in recent years, we've even seen hashtags play a role in political revolutions. When you throw a hashtag onto your encompass photo, you have the power to get people talking.

Coca-Cola'due south electric current cover photograph contains a colorful logo, a picture of three immature women wearing sports gear, and a mysterious hashtag. You tell me that you're not curious.

Ford Mustang'southward cover photo hashtag is less mysterious, but as powerful. Yous tin utilise the hashtag to search for "#Mustang" and see what other people are maxim nigh this famous sports car.

Become inspired to create Facebook covers that stand out and go noticed. Download The Big Social Media Brand Profile Lookbook .

This has only been a brief sampling of the amazing cover photos I've seen. What are some of the most creative, engaging, or gorgeous make cover photos you've encountered on Facebook?

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